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Engineering Your Strategy: Focusing Your Marketing Effort on High–Payoff Actions

Author(s):
Medium: journal article
Language(s): English
Published in: Journal of Management in Engineering (ASCE), , n. 4, v. 16
Page(s): 32-35
DOI: 10.1061/(asce)0742-597x(2000)16:4(32)
Structurae cannot make the full text of this publication available at this time. The full text can be accessed through the publisher via the DOI: 10.1061/(asce)0742-597x(2000)16:4(32).
  • About this
    data sheet
  • Reference-ID
    10372466
  • Published on:
    29/08/2019
  • Last updated on:
    29/08/2019
 
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