British Airways at Waterside: a new model office?

Waterside is one of a handful of recent British commercial buildings that will be remembered long after this decade is over. Its greatest significance is as a marker of the changing relationship between organizations and their office accommodation. The story of its development contains many generic lessons to be derived from the use of architecture as a catalyst in change management. It is hoped that a future paper will report on one of the most intractable problems in architectural research–whether office design (and Waterside in particular) can affect productivity.